During the past 10 years we have witnessed a worldwide explosion of how information is shared, how much of it is shared, and who it is shared with. Let’s be honest–20 years ago, would you have taken a picture of your food and shared it with 1 million strangers?
If that makes you shake your head, check this out.
Let’s look at some facts:
-648,468 Facebook users share content every minute
-100,000 Tweets are generated by users every minute
-2.5 Quintillion bytes of data are created every day
-90% of the worlds internet data was created in the last two years
The world is experiencing a paradigm shift in information. This explosion of information offers you and your corporation an opportunity. Internet Intelligence.
What is Internet Intelligence?
Internet Intelligence is the collection & analysis of public information to give decision makers more options, more insight, and more strategic power. Industry insiders call it ‘Open Source Intelligence’, or OSINT–but that moniker can be confusing. I just call it Internet Intelligence.
An Example of How Internet Intelligence Works
A prime example of how Internet Intelligence works is with Corporate & Executive Threat Assessments. At BrightStar Investigations, our Corporate and Executive Threat Assessment Analysts scour the internet for data leaks, breaches of trust from employees, and internet posts that expose a companies proprietary secrets. In addition, BrightStar’s Internet Intelligence Analysts also examine a Corporation or Executive’s digital footprint to examine if there are areas where the Corporation or Executive could be blackmailed–or if any information exists online that could cause irreparable harm to the Corporations reputation, image, consumer trust, or bottom line. Plain and simple; a Corporate & Executive Threat Assessment finds public areas of vulnerability and confidentially discovers skeletons in the closet before hackers, journalists, or adversaries can. Moreover, this in-depth Threat Assessment gives Corporations solutions to fix the areas of data vulnerability. To see some Corporate Internet Intelligence in Action, check out this video right here: http://youtu.be/lUgzLWig3r0
How Internet Intelligence Increases Corporate Value
Having more information may seem like an advantage–but if the information is not analyzed, processed and delivered in a way that makes sense, it’s just a lot of noise. The advantage of BrightStar’s Internet Intelligence is not just found in the deep level of information that we uncover–Our proven value is found in our world-class analysis of seemingly ordinary information, and then turning that information into invaluable intelligence for your company and it’s executives. The fact is, there is a lot of information that exists on the internet. You and your corporation need Internet Intelligence to stay relevant. Furthermore, Internet Intelligence can be used for more than Corporate & Executive Threat Assessment investigations; it can also be used in the following scenarios
1) Generating Dossier’s on Adversaries
As discussed in a previous blog, conducting a thorough background investigation on an adversary may be what your company needs to gain an upper hand. Imagine having the luxury of reading a complete intelligence file on an individual before you enter deliberations. It is always better to know what you don’t know, and to not let the other side know that you know it. Internet Intelligence will give you the power to to walk into any situation with an adversary with a full knowledge of that individuals vital statistics, personal history and lifestyle choices.
2) Monitoring the Word on the Street
Want to know what people are saying in the office? Internet Intelligence can unlock the world of company mood, whether good or bad. In addition, if your company suspects that something bad is going down, either internally or externally, you can walk into any mediation with the evidence to prove your case.
3) Internal Investigations
So, something already bad has gone down in your company. Are you monitoring the social media of those involved? Have you archived the social media of those involved? Does your archiving technology assign an MD5 hash to each piece of evidence? Our technology at BrightStar does. Have you dug into the digital footprint of those suspected of doing harm to your bottom line? If you answers no to any of these questions, you need Internet Intelligence.
A New World
Whether we want it to happen or not, we are entering—or have already entered a new world….an internet driven world. There are going to be two types of individuals in this new world. Individuals who resist technology, and individuals who embrace technology and use it for their strategic business advantage. The faster you embrace Internet Intelligence, the faster you can get ahead of the competition. Which person are you?